Urban Outfitters

Leading the redesign of the Urban Outfitters website for Europe & Asia. user journeys were examined, UI elements optimised, all graphics refreshed and new consistency guidelines were put in place. I also created a series of in-store posters, online POS and email campaigns.

Project: Urban Outfitters Europe & Asia

Role: Lead Design

Agency: In-house

Client: Urban Outfitters

Posters

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Website Home page

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Product Details Page

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Product List Page

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Page Overview

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Brand Guidance

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Spreads

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Wireframes

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Wireframes Overview

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Urban Outfitters